Outsourced Program Management (OPM)

 

Would you hire a car mechanic to fix your teeth? We hope not. So, why would you hire a person or agency that doesn’t have affiliate marketing experience–as a merchant or affiliate–to run your program?

We aren’t only program administrators; we’re performance-centric marketing managers with years of affiliate marketing experience and knowledge of what affiliates go through daily. Those two attributes are essential to scale your program, acquire customers, and meet ROI targets.

We focus on startups and double-digit growth companies in digital marketing, ecommerce, financial technology, cryptocurrency, and website/business tools. We use the top affiliate marketing networks to manage programs, including Impact, ShareASale, CJ Affiliate, and Rakuten Advertising.

Top Affiliate Networks

When you outsource your affiliate program to us, here’s a sample of the things we’ll do.

Management

  • Develop a complete marketing strategy to increase affiliates and traffic.
  • Monitor commissions, report capital needs, and make payments to affiliates.
  • Create and send affiliate newsletters about product launches, promos, and updates.
  • +6 more activities

Growth

  • Use SEO/CRO best practices to improve the landing page and increase sign-ups.
  • Allocate and manage a budget to meet acquisition and activity targets.
  • Brainstorm and execute organic and paid growth strategies to increase engagement.
  • +6 more activities

Compliance

  • Monitor and report potentially fraudulent transactions to mitigate risks.
  • Monitor and address potential policy and SEM program violations.
  • Communicate disclosure guidelines and FTC recommendations to affiliates.
  • Remove bad actors from the program.

Launch or Relaunch

  • Evaluate programs and offers from top competitors.
  • Assess and recommend affiliate marketing software.
  • Formulate, implement, and launch a new program.

 

Your program’s ROI depends on efficient day-to-day management. Contact us today.